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INNOVATIVE FERMENTED FOODS

BRANDING
packaging
content

Fermenting plant-based magic into every tasteful creation.

CLIENT
CULTURED

About

Microbio foods is now.
Cultured is a visionary brand offering a curated selection of fermented plant-based delicacies such as hummus, cheese, bagels, and kombucha. We endeavored to create a visual identity that not only reflects Cultured’s innovative ethos and commitment to sustainability but also resonates with a young, sophisticated audience.

SERVICES

branding
Visual Identity
Photography & Creative Direction
PACKAGING
Retail Packaging
CONTENT
Social Media Visuals

A brand that is hip and healthy.

Our creative direction embraced a blend of bold typography and a dynamic color palette, a combination that infused modernity and playfulness into the brand. This visual strategy was particularly effective on social media, where it captured the attention of sociable, health-conscious audiences. Our expert photography showcased the vivid colors and intricate textures of Cultured’s products, crafting a sensory experience that was as aesthetically pleasing as it was appetizing.

For retail packaging, arresting visuals were designed to convey the artisanal craftsmanship of Cultured’s products. The physical materials cohered with social media content that elegantly fused illustrations and photography to reinforce its brand identity as a plant-based pioneer. To support Cultured as an emerging brand, our collaboration strived to elevate its visual presence, making its mission of providing sustainable, gourmet alternatives much more visible.

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